First session ~ Improve Your Website SEO
Analyze your own SEO to see if your website is working for you. Learn easy tips on page content, meta data, and improving the user experience to help your site rank better on Google.
Second session ~ Keyword Research Tools
Learn how to optimize your website for keywords throughout the buyer's journey. We will explore free Keyword Research tools to learn not only search volume but also the search intent behind your keywords.
Third session ~ Google My Business for Local SEO
Fourth session ~ Optimize Your Social Media
Social media success can influence your SEO, too. Learn how to increase visibility, improve traffic, and generate backlinks so your social signals help improve your search rankings.
North Central Michigan College • 1515 Howard Street, Petoskey, MI 49770